If you have a slow site no one’s going to hang around to consume your content and no one’s going to find you on Google either. Put simply, page loading times are of paramount importance.
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The need for speed is something we’ll always be thinking about as website owners. But I thought I’d write about a few of the biggest wins I’ve had over the years in the endless struggle against slowness. Watch the video above which gives you a practical demonstration of the advice below, and then … tell me what you think!